01 / THE CHALLENGE
A coastal spirit.
A clear presence.
Carry the West Winds character from the product range into outdoor and campaign applications.
02 / CAMPAIGN
Outdoor creative in a coastal setting.
03 / PRODUCT
Product imagery and campaign applications.
04 / THE WORK
Product, place and presence.
01 / BRAND
Coastal character
A visual expression connected to the coast.
02 / PRODUCT
A connected range
Product presentation across different formats.
03 / CAMPAIGN
Out in the world
Outdoor and lifestyle applications.