01 / THE CHALLENGE
A clear identity. A connected group.
Brand architecture, naming and a visual identity brought the group’s tourism and transport businesses together. The identity carries through to the fleet.
02 / THE WORK
Australian Pinnacle Tours · The work
01 / BRAND
A clear identity
A connected visual approach.
02 / DESIGN
In application
The identity carried through the work.
03 / CONNECTION
Made for the audience
A clear and consistent presentation.